Global Colour Cosmetics Market Segmentation:
On the basis of application, colour cosmetics market can be segmented into:
- Eye Make-Up – Eye Liner/Pencil, Eye Shadow, Mascara and Other Eye Make-Up
- Facial Make-Up – Blusher/Bronzer/Highlighter, Foundation/Concealer, Powder
- Lip Products – Lip Gloss, Lip Liner/Pencil, Lipstick and Other Lip Products
- Nail Products – Nail Polish, Nail Treatments/Strengthener, Polish Remover and Other Nail Products
Asia Pacific region, especially China and India, is expected to show highest growth rate in this segment in the coming years due to the increasing disposable incomes and rising awareness about personal care products in the region. In turn the region is also expected to experience a shift from traditional products towards products with vast varieties offered by international players.
The increasing consciousness towards colour cosmetics, especially in India, can be owed to the effective advertising and marketing of these products chasing the increased spending power from the growing number of women in the working class of the country.
The global colour cosmetics market is expected to grow at a healthy CAGR during the forecast period due the factors such as continuous rise in consumer constancy for colour cosmetics, rise in demand for colour cosmetics to control age-related skin imperfections, innovations in product formulations and increasing demand for organic products in this segment.
Additionally, attractive packaging and growing fashion trends along with the increasing consumer health awareness about the personal care are expected to drive the global market for colour cosmetics. The growth of the market is hampered to a certain extent by the factors like economic downturns, high cost of quality chemicals, strict government regulations and high price related to packaging etc. Prestige products and mass products are the prime opportunity market for colour cosmetics market. Although the mass products are expected to witness a higher CAGR than prestige products during the forecast period but the demand for prestige products is also expected to experience steady upsurge due to rising customer loyalty.
Major players in the global colour cosmetics market are The L’Oréal Group, Avon Products Inc., Procter and Gamble Co., Estée Lauder Inc., Clarins Group, Alliance Boots GmbH Inc., Benefit Cosmetics LLC, Chanel S.A, Chantecaille, Ciaté, Revlon Group, Coty SAS, Lvmh (Louis Vuitton Moet Hennessy), Johnson & Johnson Private Limited, Lush Cosmetics, Maesa Group, Unilever Inc. and Nails Inc.